If you live in the west and you use social media, chances are you know all about Little Creatures Collective already. Local mum Rebecca Ferguson is the brains – and the talent – behind this ever-popular kids’ art school in Seddon, whose iconic logo, branding and imagery are so familiar to parents of the west. Even the art room itself, where little creatives are let loose to express themselves, is energised with splashes of colour from floor to ceiling!
Yes, Little Creatures Collective is hard to miss, but we want to showcase Rebecca this week because she is deeply involved in the local community through charity fundraisers, free creative installations for families, and local events. Rebecca is also unreservedly supportive of other businesses – even those that might share her market. We admire that she has so fully embraced the mantra ‘collaboration, not competition.’
Tell us about your business:
Little Creatures Collective is an art school for kids aged two–12 years, dedicated to providing unique and inspiring teachings through fine art.
The classes are unique in that they are written with consideration to art therapy and incorporate elements of mindfulness through exercises in reflection, gratitude and artistic exploration.
For the older kids, we teach fine art techniques through painting, drawing, printmaking and sculpture, and, more recently, illustration mentoring.
The school is very active in supporting the community through fundraising, community engagement events and collaborating with other local businesses.
What inspired you to start your business?
I wanted my daughter to grow up watching me follow my dreams, and being a creative creature myself, I was inspired to share my love for art with my daughter and my community. And so the Little Creatures Collective came to be.
My goal has always been to share my passion for art with my community, to work collaboratively with other local artists and businesses, and to assist families is forming a deeper connection with each other through art and the creative process.
In short, I wanted to inspire my daughter and my community to love art as much as I do in the hope that it will bring them the same happiness it has bought me.
What are you most proud of?
For a long time, the business was a one-man band and I am so proud to have worked as hard as I did in the early days to build my brand and to break through, and find myself a really supportive and enthusiastic team. I’m also very proud of the programs I have developed, and being able to provide my art families with the unique one-of-a-kind experience that the school has become well known for.
What has been the most challenging aspect of running your business?
Work-life balance can be challenging at times. Once my daughter is in bed, it can be tough finding that last bit of energy at the end of every day to pull together all the loose ends. The first two years in business is a very busy time and you spend a lot of time trying to find your feet and perfect your craft.
It’s been loads of fun and I have some amazing memories and friendships that I have developed on my journey, so for me, my business is so much more than a job and has been much more rewarding than I could have imagined.
What advice do you have for other mums running a business?
The best you have to offer is all that you are, so just be you. You are good enough!
People love to see the authentic you and love to share in your passion, so when starting a business, do something that you really love. When you do what you love, you shine, and people are drawn to that.